Selling trust through demos Experiential selling and multi persona persuasion at InBody India. International Academic Research Journal of Business and Management, [S. l.], v. 13, n. 2, p. 29–31, 2025. DOI: 10.5281/zenodo.17698184. Disponível em: https://www.acrpub.com/index.php/iarjbm/article/view/276.. Acesso em: 23 jan. 2026.