TECHNOLOGY AND DIVERSITY IN ENTREPRENEURSHIP- A COMPARATIVE STUDY OF CHIKODI AND BELAGAVI DISTRICT, KARNATAKA

Abstract

This research paper examines the role of technology and diversity in entrepreneurship through a comparative analysis of Chikodi and Belagavi, Karnataka. A thorough investigation studies both gender and technological influences in business operations while examining technological impacts across various social and economic groups serving the regions. Primary data collection depended on questionnaires distributed to Entrepreneurs in Chikodi and Belagavi Districts provided their information through a purpose built questionnaire about their technological adoption practices. The study focuses on key demographic variables such as gender, age, education, and type of business, assessing how these factors influence the adoption and usage of technology in entrepreneurial activities and challenges they face in integrating technology into their business. A major findings of the study is male and female entrepreneurs show different technological approach patterns in their business activities yet female entrepreneurs face obstacles in acquiring appropriate technology tools. Noticeable differences between Chikodi and Belagavi in terms of technological infrastructure, awareness, and entrepreneurial support systems. The study concludes that there is a necessity to increase support for women entrepreneurs by means of training programs and improved access to technology in rural areas, to foster inclusive entrepreneurial development.